This article is about the Tribute Brand company. For the type of musical band, see Tribute Band
Tribute Brand (trɪb.juːt brænd) is an innovative company that makes digital clothing which consumers can buy and "paste" onto themselves.
Tribute Brand launched in April 2020, and has since set the course for the global digital fashion market, selling out their drops and partnering with luxury fashion houses such as Jean Paul Gaultier and Carolina Herrera along the way. Today, the digital fashion world is synonymous with the iconic looks that Tribute Brand has pioneered.
In one interview Tribute Brand stated: we've really made good use out of the COVID-19 situation. It is precisely these kinds of moments that allow people to fully grasp the point of our approach to fashion.
^ “Charli XCX and Kim Petras Debut Carolina Herrera’s New Virtual Gowns” Vogue.com, Sep 2021
^ “Digital Fashion Brand Raises $4.5M To Bring Couture To The Metaverse” Blockster, Jul 2022
^ “A cyber translation of fashion” METAL Magazine, 2020